Can we really be shocked?

Can we really be shocked?

This article is talking about the Connecticut shooting. They believe he was influenced by videogames and how on them, you get rewarded for the more killing you do. I guess they believed it was from them because he was 20 even though people older than that can play games too.

Behind Mercedes' Super Bowl ad strategy

http://espn.go.com/blog/playbook/dollars/post/_/id/2596/why-mercedes-is-advertising-during-the-super-bowl-with-kate-upton


Despite the high price of advertising time and the high product price point, car brands are finding it worthwhile to advertise in the Super Bowl.

Last year, Honda and Acura spent some big money, not only buying the ads, but using Matthew Broderick and Jerry Seinfeld to attract greater attention.

That car brands think the Super Bowl is worth it isn't all that interesting. What is? The fact that many car brands are trying to accomplish the same thing: lowering the age of their consumer.

Earlier this month, I wrote about how Lincoln would be using the Super Bowl to completely overhaul its brand, which at 60 had the highest average for a car buyer in the industry.

To reach younger car buyers and get people to switch to its brand, Lincoln will roll out a stylish sedan called the Lincoln MKZ, at a low luxury entry point of $36,000.

Now Mercedes-Benz is joining them in the game, unveiling its new CLA, a compact sedan that, at around $30,000, will be the lowest-priced Mercedes on the market.

While Mercedes doesn't quite share Lincoln's issue -- the company has been working on getting younger since 2007 -- over the past couple years, the brand has seen its average buyer age go from 49 to 52

In $18 Million Theft, Victim Was a Canadian Maple Syrup Cartel

http://www.nytimes.com/2012/12/20/business/arrests-made-in-maple-syrup-theft-from-quebec-warehouse.html

Some workers at the warehouse did an incide job to steal 18 million dollars worth of syrup
it came from people called the global strategic maple syrup reserve which is made by part of the canadian cartel.

Top 10 Most Expensive Cars in the World

  10. SSC Ultimate Aero $654,400.

http://www.thesupercars.org/top-cars/most-expensive-cars-in-the-world-top-10-list/

1. Bugatti Veyron Super Sports $2,400,000.
2. Aston Martin One-77 $1,850,000.
2. Pagani Zonda Cinque Roadster $1,850,000.
3. Lamborghini Reventon $1,600,000.
3. Koenigsegg Agera R $1,600,000.
4. Maybach Landaulet $1,380,000.
5. Zenvo ST1 $1,225,000.
6. Hennessey Venom GT Spyder $1,100,000.
7. McLaren F1 $970,000.
8. Ferrari Enzo $670,000.
9. Pagani Zonda C12 F $667,321.

Retail sales a mixed bag as Christmas gets closer

http://www.kansas.com/2012/12/21/2611579/retail-sales-a-mixed-bag-as-christmas.html



  Retail Business sales right now are dialing down for Christmas. Local owners have this week alone there stores have gotten more business this week. Big chain stores are extending there store hours and giving bigger discounts to draw more people to the stores.
                 

Read more here: http://www.kansas.com/2012/12/21/2611579/retail-sales-a-mixed-bag-as-christmas.html#storylink=cpy

Anticipated Ford Mustang to be 2014 1/2 model

http://www.stangnet.com/2015-mustang/

The mustang has been rumored to completly change their whole look for this 50 year an. model.  It will no longer have a straight axel in the back.  It will also have a turbocharged 2.3l inline four cylinder that produces 310 hp.   The coyote engine will also be twin-turbocharged producing 660 hp.   I would like to see them use the Evo concept where the their are four sky doors.  

Promotional Tie-Ins

Restaurants and grocery stores can tie their promotional activities directly into their advertising campaigns. An ad in a magazine, for example, may include a coupon that readers can clip out and bring to stores for a discount. Television and radio ads can include a promotional code or phrase listeners can use to receive a discount or promotional food item in a store. Online ads can be especially effective when they include printable coupons or coupon codes.

http://smallbusiness.chron.com/advertising-food-industry-10634.html

Advertising Success Increasingly Via Online Marketing

Business people are beginning to find that advertising is much more successful on the internet than most anywhere else.

NASA CONFIRMS THE END OF THE WORLD

With an alien invasion in 2012!

The most unappealing outcomes would arise if the aliens from Planet Zeeba caused harm to humanity.  While aliens may arrive to eat, enslave or attack us, the report adds that people might also suffer from being physically crushed or by contracting diseases carried by the visitors. In especially unfortunate incidents, humanity could be wiped out when a more advanced civilisation accidentally unleashes an unfriendly artificial intelligence, or performs a catastrophic physics experiment that renders a portion of the galaxy uninhabitable.

To bolster humanity’s chances of survival, the researchers call for caution in sending signals into space and to send Alien Search Teams across the planet – to peacefully attempt to connect with the aliens.

Poinsettia Bowl: Defense powers BYU

http://msn.foxsports.com/collegefootball/story/poinsettia-bowl-byu-cougars-beat-san-diego-state-aztecs-122012

BYU beat San Diego State in the Poinsettia Bowl 23-6.

moby dick

:)

Why Rethinking Closing Techniques will Increase Sales

http://www.business2community.com/sales-management/why-rethinking-closing-techniques-will-increase-sales-0360293

The purpose of any closing technique is to get your customer to say ‘yes’.
In selling, this means the process used to bring your customer to a decision, whether that be yes or no. Closing sales is becoming increasingly difficult as customers are now savvier and more assertive than ever before.
In other words, they aren’t as daft as you think. With the help of comparison websites and celebrity customer service ‘Gurus’, consumers know they can source cheaper alternatives to your product/services at the click of a button.
There are six commonly recognised types of closing techniques:

• The Confirmation Close
• The Conditional Close
• The Indirect Close
• The Direct Close
• The Assumptive Close
• The Alternative Close

Although successful in certain situations, not all of these closing techniques will help you close a sale or get your customer to sign onthe dotted line.

Can we really be shocked?

This article is talking about the Connecticut shooting. They believe he was influenced by videogames and how on them, you get rewarded for the more killing you do. I guess they believed it was from them because he was 20 even though people older than that can play games too.

Retail sales a mixed bag as Christmas gets closer

Retail business for local stores was a mixed bag this week, with only a few days left to shop before Christmas.
Nationally, analysts are dialing down expectations for the biggest shopping season of the year, and big chain stores are offering extended hours and bigger discounts in an effort to draw shoppers into their doors in the days leading up to Christmas.

Read more here: http://www.kansas.com/2012/12/21/2611579/retail-sales-a-mixed-bag-as-christmas.html#storylink=cpy

Jello-O Mayan Commercial Cliffhanger!

http://www.nytimes.com/2012/12/17/business/media/jell-o-ads-aim-at-mayan-calendars-end-tongue-in-cheek.html?_r=0

http://www.youtube.com/watch?v=ItjE3f3clQQ&feature=youtu.be

Be sure to view the follow up on 12-22!  dd

Big East renegades figuring out future

http://msn.foxsports.com/collegebasketball/story/big-east-basketball-schools-continue-to-plot-future-121612

The original founders of the Big East Villanova, Georgetown, St. John's, DePaul, Marquette, Seton Hall, and Providence are going to leave the conference to start a new primary basketball conference and could add teams like Xavier, Butler, Dayton, Creighton, and Gonzaga.

Gun Control on Social Media

People have used social media to talk about the idea of gun control because of all the shootings that have occured over the past week. There have been at least 5 shootings since last Monday and a page started on Facebook by the NRA received 1.7 million likes.

Who's Buying What in Super Bowl 2013

Spots on Super bowl 2013 are selling for 3.7 to 3.8 million dollars each! The Super Bowl is the biggest investment a marketer could make in a single media property all year. That is rather crazy in my opinion.

http://money.cnn.com/2012/12/13/news/economy/retail-sales/


             This article is about how in November retail sales rebounded after superstrom Sandy, they have rose about 0.3%. In December they keep going up.

 

A Political Brawler, Now Battling for Microsoft

http://www.nytimes.com/2012/12/15/technology/microsoft-battles-google-by-hiring-political-brawler-mark-penn.html?ref=advertisingandmarketing&_r=0

Mark penn a political man who battle for clinton is now helping microsoft. Microsoft is trying to bash google in which pinn is trying to help them do. They say google is polluting.

MillerCoors Sneaks Into Super Bowl

http://adage.com/article/special-report-super-bowl/millercoors-sneaks-super-bowl-launch-apple-ale/238793/

The brewer has purchased time on local TV stations in the Great Lakes and Southeast regions for a 15-second ad for Redd's Apple Ale, an apple-flavored malt beverage it began testing over the summer. The Super Bowl spots are the beginning of a major campaign for Redd's, which launches nationally Feb. 1. "This thing is going to come out big, it's going to come out hot, so what better way to goose it than with a big advertising program," MillerCoors Exec VP-Chief Marketing Officer Andy England told Ad Age. "The Super Bowl, regionally, just happens to be part of it

Truant officer: Mental health issues are surprising cause of many chronic truancy cases

http://www.annarbor.com/news/truancy-issues-in-ann-arbor-washtenaw-county-mental-health-role/

Padgett is the truant officer at Ann Arbor Public Schools, although he's not particularly fond of the title. Often, families think he's some sort of cop, there to haul their children off to school or to ticket them for skipping.
But Padgett doesn't put students in the back seat of his car, nor does he issue tickets or report students to the court system. In fact, Padgett said surprise house calls, like this one, are rare, and reserved for those kids with severe, ongoing truancy problems — or "the chronic cases."

Lets talk gun control!

http://www.denverpost.com/breakingnews/ci_22186077/hickenlooper-shifts-position-more-gun-control-measures?source=rss_emailed

Hickenlooper referances the Aurora shooting.  Duscussions are rumored to start in January amongest politicians.

Packers clinch crown, bring playoffs back to Lambeau

http://www.packers.com/news-and-events/article-1/Packers-clinch-crown-bring-playoffs-back-to-Lambeau/9e623d0e-d835-4822-9fa2-b2c439e890f2

CHICAGO—A couple of months ago, the Packers appeared to be playing for a wild-card spot in the playoffs. Following Sunday’s 21-13 win over the Chicago Bears, the Packers are NFC North Division champions with their sights set on a first-round playoff bye.

“This is the first step for us,” Head Coach Mike McCarthy said following the win. “We know we’re in the tournament. Now we fight for the seed

Retail sales up 0.3% in November

Retail sales climbed 0.3% in November from the previous month as consumers increased spending on cars and electronics. Sales at gas stations saw the biggest declines last month, reflecting a fall in gasoline prices in November. November's estimate of $412.4 billion in retail sales was a 3.7% increase over the same month in 2011.

Online Meets Offline

Set up your social media with memorable vanity links so when you share them offline, customers can find you easily. This way, when you put your Facebook symbol in your ad, customers can find you easily on Facebook (or Twitter or Foursquare, etc). Getting a vanity URL on Facebook is easy. You request a vanity URL and, unless someone is already using that name, it’s yours. It’s a good idea to claim your vanity URL even if you’re not ready to launch your Facebook page yet — so someone else doesn’t claim it first.

Read More at:

http://www.business2community.com/social-media/integrate-your-social-media-with-offline-advertising-0353118