http://www.bloomberg.com/news/2012-09-26/chorizo-pies-draw-latinos-as-wendy-s-follows-pizza-patron.html
The 101-store chain, based in Dallas with almost all locations in the U.S. Southwest, will open its first Midwest eatery next month in Cicero, where 87 percent of the population is Hispanic, according to data from the U.S. Census Bureau
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