http://www.washingtonpost.com/entertainment/celebrities/doritos-crash-the-super-bowl-advertising-contest-winner-will-work-with-michael-bay/2012/09/20/7229a302-0314-11e2-9132-f2750cd65f97_story.html
NEW YORK — Doritos is upping the prize for its annual “Crash the Super Bowl” contest, bringing in Michael Bay, a big name movie director who is no stranger to crashes himself.
The Frito Lay snack chip brand’s seventh annual contest allows viewers to submit their own Doritos commercials. Fans vote on their favorites to appear during the big game
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