Crowdfunding advertising an SEC concern

http://www.sfgate.com/business/article/Crowdfunding-advertising-an-SEC-concern-3976053.php


How much online advertising is too much?
That's one of the questions before the Securities and Exchange Commission as it finalizes regulations to let companies raise money from investors through crowdfunding.
The advertising regulations are one of a slew of issues the SEC must address in order to implement the federal Jumpstart Our Business Startups (Jobs) Act, which includes a provision that will allow startups to raise money by selling shares to investors through websites known as funding portals.