Doritos is having a contest where people can make their own Doritos and submit them for a change to win a role in the new Transformers movie. But people who don't want to actually be in a video themselves, Doritos is going to be debuting a Facebook app where people can help other create theor ad. They can help by, donating their time, props, and locations with others.
http://www.washingtonpost.com/entertainment/celebrities/doritos-crash-the-super-bowl-advertising-contest-winner-will-work-with-michael-bay/2012/09/20/7229a302-0314-11e2-9132-f2750cd65f97_story.html
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