Monday, September 10, 2012

Super Bowl ad slots already 90% sold out

http://www.usatoday.com/money/advertising/story/2012-09-06/super-bowl-ads/57649662/1
Even with the NFL's regular Sunday schedule just kicking off this weekend, there's another high-stakes football event already down to the two-minute warning: Super bowl ad sales.The 30-second slots are going for a record $3.7 million to $3.8 million vs. an average $3.5 million during the 2012 broadcast on NBC. If CBS sells 60 slots, revenue could exceed $225 million. Never mind that the economy is still in the doldrums and unemployment hovers at 8.3% nationally. When it comes to Super Bowl ad sales, there's no slowdown.

1 comment:

  1. there are more than 90% of all super bowl ads sold already. they are going for anywhere from 3.7 million to 3.8 million dollars for only thirty seconds. My verdict: television drives people crazy.

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